“I don’t know where I’m going, but I’m on my way…” — Carl Sandburg, American poet You know what graphic designers do too much? Design graphics. Graphic designers tend to dive into projects without questioning or validating the problem at hand, as though they have all the information and training needed to solve the problem […]
Read This Article
The following article by Mark Busse was published on December 9, 2013 in Design Edge Canada Magazine. As a young design producer I was convinced my job was to keep clients happy. To service them to death. To deliver what they asked for on time, on budget, and with a smile. I also thought it […]
Read This Article
The following article by Ben Garfinkel is published in the December 2013 print edition of Design Edge Canada Magazine. Pick up your own copy to read the full article or you can download the full PDF here. Key to Growth: Specialization Ask yourself this question: would I rather be one of six firms invited to […]
Read This Article
The following article by Mark Busse was published on November 1, 2013 in Design Edge Canada Magazine. Last month I shared the angst I was experiencing when faced with what to talk about in this very space—a creativity block which ultimately led to my writing about where ideas come from and how to foster their arrival. I […]
Read This Article
The following article by Mark Busse was published on October 7, 2013 in Design Edge Canada Magazine. Boom. I hit the wall. I couldn’t think of a single idea for this month’s post. I was blocked. I had nothing. I hate feeling stuck or uninspired. But it’s in those times that years as a designer […]
Read This Article
The following article by Mark Busse is published in the September/October 2013 print edition of Design Edge Canada Magazine. I encourage you to go out and pick up your own copy to read the full article or you can download the full PDF here. If you enjoy the article (and I know you will), you […]
Read This Article
The following article by Mark Busse was published on July 2013 in Design Edge Canada Magazine and psfk.com My design firm uses six criteria to identify ideal clients and evaluate prospects and opportunities, and as a result we probably end up declining more new work than we accept. Crazy right? Wrong. It took about a […]
Read This Article
The following article by Mark Busse was published in June 2013 on www.designedgecanada.com. Do you remember the first time you watched The Wizard of Oz? I do. I must have been around five years old and I’ll never forget the joy I felt watching Dorothy and Toto meet their friends and sing as they journeyed through […]
Read This Article
If you can’t fork over ten bucks an hour for a young designer to contribute to your success, then it’s completely inappropriate for you to lure them with hope and false promises of exposure and experience.
Read This Article
I don’t care what prestigious school you attended; your design education is incomplete without travel. Lots of it.
Read This Article
The following article by Mark Busse was published in December 2012 in Design Edge Canada Magazine. The purpose of this column is to challenge some of the assumptions that many young designers and future firm owners may have entering this profession. If I can help a few of you avoid learning even one or […]
Read This ArticleThe following article by Mark Busse was published in June 2012 in Design Edge Canada Magazine. Most of you won’t make it in the graphic design industry. Sorry if that stings, but it’s time someone told you the truth. The odds are stacked against you. Colleges and universities are churning out more design program […]
Read This Article