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Posts Categorized: Webinar

Webinar: Don’t become an Accidental Brand

Practical tools to assess and grow your brand from the inside out. Whether you’re just starting a company, or already a success, along the way the decisions you’ve made—or not made—affect the brand you own. Not everyone has the time, expertise and resources to craft, guide and maintain their brand. So how do you tell […]

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Webinar: What We Learned from Narrowing the Focus of Our Firm

Long heralded as heroes of innovation, many firms and agencies are typically afraid to tackle a challenge that may well be the secret to their success. In this webinar, we discuss why specialization for your firm may be the way forward, not something to be feared or avoided. Many successful firms may not yet realize […]

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Webinar: Lessons learned from renaming AEC firms: A frank discussion

Webinar – 31 July 2014, 10:00am PDT There is a long tradition of professional services firms being named after founding partners. As companies grow and change with the times, there are numerous factors and triggering events that lead to questioning old paradigms and reconsidering a firm name: market changes; a partner’s departure or succession plan; and distancing the […]

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