We are concerned about our impact on the environment and strive to create business practices that support sustainability. In our business we strive to reduce our use of paper and take other steps to control our impact environmentally. It is part of our corporate brand to be aware of sustainable practices. In our role as […]
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Time and time again when we present websites and online projects to clients we are met with blank stares and questions when we begin talking about the more technical aspects of what we do. From these questions we have developed a few examples of our practice that helps our clients understand why we do what we do.
Read This ArticleI was recently asked to be a presenter at PechaKucha Toronto. Of course it was an honour and, telling myself that these sort of challenges lead to discovery and reward, I happily agreed. As the day grew near I started to fret—OK, I was freaking out a little. Not only was I struggling to find a topic […]
Read This ArticleRecently the Government of British Columbia presented one of our valued clients with its 2011 WelcomeBC Day Award, in recognition of their innovative website developed by Yours Truly, the talented team here at Industrial Brand. But never mind about us….here’s what they do that makes them special. The Immigrant Employment Council of BC (IEC-BC) provides […]
Read This ArticleTwitter offers opportunities that yield thoughtful, well crafted, delightful experiences masterminded by real people going out of their way to turn the mundane into something special.
Read This ArticleCreativeMornings is being brought to Vancouver, by our very own Mark Busse. CreativeMornings is a breakfast lecture series started in New York by Tina Roth Eisenberg (@SwissMiss) for creative types happening the first Friday of each month. Each event is FREE of charge (thanks to sponsor support), and includes a 20 minute talk, with the […]
Read This ArticleAn article titled Substance over Style by our Design Director Mark Busse was featured in an issue of Business In Vancouver’s Adpages Magazine about how businesses can more effectively attract, evaluate and select a design partner. The article (reproduced below) argues that procurement strategies such as RFPs can produce unrewarding outcomes and offers some tips and […]
Read This ArticleThe ligature: music to your eyes or an outdated typographic nuisance?
Read This ArticleSpeaker Elliot Jay Stocks at the Interlink Conference. Photo by Steve Mynett An edited version of the following article was published on DesignEdgeCanada.com on June 7, 2011: Walking into the Interlink Conference felt a bit like witnessing two worlds collide. Half the audience was the hardcore designer set, with their retro haircuts and designer eyewear, the […]
Read This ArticleThe Interlink Conference started with designers dodging balls The following article was published on DesignEdgeCanada.com on June 2, 2011: Web design veteran Shawn Johnston was frustrated by a lack of local forums for progressive conversation and collaboration aimed at propelling the web from a new industry into a mature and self aware craft. His response to […]
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After nearly two decades in the design business, we’ve developed a point of view that makes some business people uncomfortable: RFPs are a wasteful, expensive and inaccurate process when hiring a design firm.
Read This ArticleHave you ever hung out with people who all belong to a different professional circle than you and they crack ‘industry specific’ jokes? You can feel clueless and a total ‘div head’ (English slang for a rather slow stupid person) for not getting the joke. In the same way I am also sure we have […]
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