Would you eat worms if the packaging was really cool?

RT @bengarf: Bit old now so maybe you've seen, but Banksy is brilliant (Link)

RT @COURAGEOUSb: 'Branding is giving an idea not just to the customer but to the company itself, of who they are, a sense of themselves' ...

RT @MarkBusse: Doing design research for nutrition/fitness client looking for examples of brands with gritty/intensity + human/simplicit ...

Congrats to Porte Development for selling over 30% of the @OriginSFU units on Burnaby Mountain in the opening weekend. http://liveorigin.com

Slow motion will always be cool (love the ones using humans) (Link)

We recently launched a new brand identity and website for our client Gramercy Developments. Great job team! (Link)

Beautiful chocolate packaging (Link)

Nice to be recognized by @Icograda for the District South Main identity & campaign we designed for Amacon. (Link)

Industrial Brand is looking for the next senior member of their communication design team. (Link)

RT @interestingvan: Interesting Vancouver website is now live & tickets are now on sale. Buy yours today! http://interestingvancouver.com

Congrats to our client Porte Development for the official launch of Origin, their new project on Burnaby Mountain: http://liveorigin.com

RT @MarkBusse: @GuyKawasaki read article "Welcome to the Era of Creative Meritocracy" by Behance's Scott Belsky called (Link)

@markbusse & @bengarf talk about www.Foodists.ca w/ Randall Mark on CKNW's The World Today Weekend Sunday at 5:30 (Link)

Likemind Vancouver August event to be hosted by Kafka’s Coffee & Tea House at 2525 Main Street (at Broadway) (Link)

Great to see @ElysianCoffee (Broadway) listed on Living Social's website as the best neighbourhood coffeehouse. (Link)

Tags

Categories

Would you eat worms if the packaging was really cool?

toffee-scorpion.jpg

My wife, who doesn’t even eat lamb, sent me a link to a company called Edible. Divided into sections: Insectivore, Herbs & Spices, Aphrodesiac, Carnivore, Herbivore, and Apothecary, the company scours the earth for the rare, the exotic and unusual. How unusual? How about Ambergris Face Wash which comes from the hindgut of the Sperm Whale? It’s a natural phenomenon and the whales spit the secretion into the sea after eating Giant Squid.

Uh wait, what’s an Insectivore? Someone who eats bugs. Bug eating. Yeah, this is the best part. You want a chocolate covered scorpion or South African Mopani worms, this is the place to get them. The site indicates exactly where in the world the insects are from, how they are harvested and what they are traditionally used for, and how.

Seriously, the descriptions make me rather curious to try it. For example, ” The Ants are specially bred Polyrachis Black Ants, and they have a spicy peppery taste similar to chilli peppers…” Sign me up.

And, as mentioned, the packaging is really cool. Seriously, it takes the Fear Factor down a notch.

Tags: , , , , ,

One Response to “Would you eat worms if the packaging was really cool?”


  • Ben Garfinkel (May 4th, 2008)

    Okay, we’ve kicked off a tasting starting with the chocolate covered ants. After the high quality chocolate flavour dissipated, the ants had an almost spicy taste. However, I found they left unpleasant bits of exo-skeleton much like popcorn skins stuck in my teeth. But hey, they’re ants!

    As for the worms, this is a traditional snack, so they are unadorned. I think they could have been more palatable with some kind of seasoning, but right out of the bag they lack flavour and had a kind of pet food smell and dry texture. I’m planning on using the balance of the bag of worms in a stew of some kind since this is the other recommended way to eat them.

    Not sure what we’re waiting for with the scorpion vodka and sucker. Maybe a dare?

Leave a Reply