My day started today by finding out that I had accidentally saved a crop of a website design yesterday. In the perfect storm of backup redundancies not working (including the most important one – my brain) I was left with one of two opti [...]
Posted by: Steve Mynett on Tuesday, October 21st, 2008
Categories: Design, Learning, Software | 1 Comment »
Just a little teaser: we took down the old logo on the front door the other day. Hint: if the suspense is killing you and you can’t wait for the new website, or to get handed a new business card, do a drive by.
Posted by: Ben Garfinkel on Thursday, October 9th, 2008
Categories: Design, Industrial Brand, Inspiration | No Comments »
Our goal for the Practivism event is to host an enlightening, rhetoric-free evening of wisdom and discussion as our sustainability experts share their experiences and insights, attempt to demystify green speak and provide attendees with practical answers and strategies they can apply in their lives and design practices. But as we discussed the event logistics, such as printing invites, posters, flying the speakers from New York and California, etc, it was a harsh reminder of the impact we have on the environment even when putting on relatively small industry events such as these.
We're making every effort possible to make effective choices to promote and host our event within realistic parameters, such as reducing our print requirements and ensuring we use production techniques with the smallest environmental input. We even considered remote web video technologies and web streaming as an alternative to needed the speakers to be on-site. Hopefully as we move forward we can make innovations to how events and conferences are organized an produced.
GDC's Designer Speaker Series event Practivism: Practical methods for radical sustainability in design will be held on November 13th at Science World in Vancouver. Speakers include, Innovation and Sustainabilty Expert Marc Alt, Green Graphic Design author Brian Dougherty and Design Can Change Founder Eric Karjaluoto. Information and tickets are available at www.practivism.ca.
[post_title] => Design Conferences: Sustainable?
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During the research and planning phase of an upcoming GDC event—Practivism: Practical methods for radical sustainability in design—I came across Alyssa Walker’s article Conventional Wisdom: Eight Ways to Save Design Conferences. I [...]
Posted by: Mark Busse on Friday, September 26th, 2008
Categories: Associations, Design, Events, Learning, Sustainability, Vancouver | No Comments »
After months of work in secrecy, the design team at VANOC has revealed the new graphic identity system and sport pictograms for the 2010 Olympic Games in Vancouver. VANOC’s Design Director, Leo Obstbaum, said “The sport illustra [...]
Posted by: Mark Busse on Thursday, September 18th, 2008
Categories: Design, Vancouver | No Comments »
We just received an intriguing promo from the Contemporary Art Gallery (Vancouver) for their current exhibit titled, Clip/Stamp/Fold 6 The Radical Architecture of Little Magazines 196X-197X. The exhibition is based around the explosion of o [...]
Posted by: Ben Garfinkel on Thursday, September 11th, 2008
Categories: Architecture, Design, Events | No Comments »
Buenos Aires isn’t the first place I think of when I consider type foundries, but Studipos has some brilliant fonts. Check em out.
Posted by: Mark Busse on Friday, August 29th, 2008
Categories: Design, Typography, Websites | 2 Comments »
The winners of the 12th annual Webby Awards were just announced and the Graphex 2008 website, designed and developed by Industrial Brand Creative, was chosen as an Honoree out of more than 8,000 entries in 70 categories. To be selected amon [...]
Posted by: Mark Busse on Friday, August 22nd, 2008
Categories: Associations, Awards, Design, Industrial Brand, News, Websites | No Comments »
We worked with our client to identify the key qualities of the new Jakes, Capable, Dependable, Resourceful, Down-to-earth, Professional and Progressive, which we used to guide our design process.
The result was a name change from "Jake's", implying one person, to the more inclusive plural "Jakes" and switching from "Contracting", a word that has the perception of a small-operation, to "Construction", which more accurately reflects the level and scale of their operations.
Using our new understanding of their brand, we developed a clean, simple logo as part of a brand identity that reflected the main attributes that underpin everything they do, from how they interact with their clients to the smallest to details of their work.
As part of their new identity, we created a full brand strategy platform, online styleguide resource with templates and brand elements as well as produced a promotional campaign, collateral system and new website to tell their story. Congratulations Jakes on the new look!
[post_title] => New Jakes Identity & Website Launched
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We’re proud to have recently designed the new brand identity and website for Jakes Construction. A contracting company that started fifteen years ago with one man named Jake, this family-owned company grew to be one of the largest con [...]
Posted by: Mark Busse on Friday, August 22nd, 2008
Categories: Branding, Design, Industrial Brand, News, Websites | No Comments »
Through vérité footage and in-depth conversations, the film documents the creative processes of some of the world’s most influential designers, and looks at how the things they make impact our lives. What can we learn about who we are, and who we want to be, from the objects with which we surround ourselves?
The film is still in production and slated for an early 2009 release. If it's as well researched and produced as Helvetica was, it's destined to be another resounding success. I can't wait to see it.
[post_title] => Objectified: New Hustuit Design Documentary
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Let’s face it: Gary Hustuit’s documentary Helvetica was a runaway hit. I certainly didn’t expect so many designers and non-designers alike to get so goofy about a film about a typeface. Building on his success and reputati [...]
Posted by: Mark Busse on Wednesday, July 30th, 2008
Categories: Design, Film, Inspiration, Movie, News, We love | No Comments »
Mercury has evolved from a production-oriented studio to a full-service animation house capable of producing feature-length family films, so we sought to create a similar transition from a technical and impersonal planet-themed identity to one that softens and personifies the company. Having a significant portion of their work come from family programming of their own creation also provided an opportunity to introduce a more whimsical design evocative of childhood and nostalgia. The use of a child launching a paper airplane silhouetted against another planet is symbolic of potential, dreams, aspiration, creativity and imagination, and creates an even stronger connection to Mercury’s tag line: Imagination Advanced.
As part of the new identity, we created a full brand strategy platform, online styleguide resource with templates and brand elements as well as consulted on a number of internal initiatives as part of the new rollout. Congratulations Mercury Filmworks on a successful 10 years!
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We’ve enjoyed collaborating with our friends at Mercury Filmworks as their design team for many years and were proud to develop and launch their new identity as part of their 10 year anniversary celebrations. Using elements of the pre [...]
Posted by: Mark Busse on Monday, July 28th, 2008
Categories: Branding, Design, Industrial Brand, News | No Comments »
With the help of designer Nancy Wu, we developed a logo design that emphasizes an exchange of ideas and communication within a like-minded community using visual language of quotation marks that symbolize talking heads as well as the four books of the Bible chronicling Jesus' life. In a nod to classic Christian iconography, there's even a subtle cross hidden in the negative space between the quote elements implying the underlying focus of this dialogue, while the colour palette progresses from cool blue to warm red suggesting a journey from discovery to acceptance. Can you see the cross? There it is!
After some intense analysis of the goals and content of their website, we developed a a strategic plan and developed a killer interface design using the new brand elements. The development team is hard at work bringing this complex website to life.
We're proud of the final result and feel it nicely tells the story of this unique brand quite well. Though a brand new identity, it has already started to get some attention from the design community, such as this feature on Icorgada's Galeria.
Congratulations and very good luck to our friends at Yaaway.com as they launch the beta version of the website, begin promotion efforts and start building the community that will drive this unique social network. It's still in a development form and being updated weekly as they integrate new features and design improvements, but we encourage you to check it out at www.yaaway.com.
[post_title] => Yaaway.com: Jesus without the dogma
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UPDATE: We just learned that this brand identity project has been accepted into the upcoming Communication Arts Design Annual. Woot woot! We recently worked on a fascinating branding and interactive design project for an online video sharin [...]
Posted by: Mark Busse on Tuesday, July 22nd, 2008
Categories: Design, Industrial Brand, Websites | 1 Comment »
Keeping up with the craze over the new Batman movie, I thought I’d add to the hype by posting this nicely designed poster. The chorus of ‘hahaha’s’ written to form the bat symbol is a neat detail. Props to Warner Bro [...]
Posted by: Steph Co on Friday, July 18th, 2008
Categories: Art, Design, Movie, Pop Culture | 1 Comment »
Stuck for colour inspiration? McSweeney has a great list of HEX colours that sound dirty. Sometimes it’s the small things in life but I always get a kick of coding a site with a background colour of #EFF0FF. I’m so mature…
Posted by: Steve Mynett on Friday, July 4th, 2008
Categories: Design | No Comments »
A hearty congratulations to IBC Brand Director Matt SamyciaWood for being awarded the MGDC certified professional designer designation by The Society of Graphic Designers of Canada [GDC]. Considering Matt has a Masters of Design and has bee [...]
Posted by: Mark Busse on Friday, June 27th, 2008
Categories: Associations, Design, Industrial Brand, News | 1 Comment »
So what is it? CondoVue is a web service that connects condo buyers and developers. It gives condo buyers free access to search a database of new condo developments in Western Canada, making the task of finding the perfect place that much easier, and hopefully comparisons more meaningful.
For developers, CondoVue is a marketing tool that provides an unparalleled platform to leverage their brand and showcase their new development online.
There's no shortage of developers and buyers who were practically begging for something like this, and hopefully the market trends here spell success for CondoVue. Keep your eyes on it as more features get added regularly and critical mass develops.
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This past Friday marked the launch and public debut (party!) of our client CondoVue’s website, and essentially, their business. For us, it’s terrific to finally be able to show off the identity we did for them earlier this year. [...]
Posted by: Ben Garfinkel on Monday, June 23rd, 2008
Categories: Design, Websites | 1 Comment »
