Branding

Our Zeitgeist tagged with “Branding”

Using Twitter For Business Requires Focus

“We need a Facebook page and a Twitter account, right?” ask many of our clients these days. Much like clients who want news sections or blogs as part of their websites, our answer is always “It really depends.” [...]

Posted by: Mark Busse on Thursday, February 25th, 2010

Categories: Articles, Marketing, Social Media, Technology, Tips | 2 Comments »

A Home Business is Still a Business

Our very own Matt SamyciaWood was featured in a recent issue of Business in Vancouver with his article A Home Business is Still a Business. Addressing some of the more common mistakes with branding a business, Matt shares insights into h [...]

Posted by: Mark Busse on Wednesday, February 3rd, 2010

Categories: Articles, Branding, Learning, Tips | No Comments »

People build culture

Being involved in the development of District was a great experience. Working closely with our clients Amacon and Mac Marketing I truly feel that we have all contributed to the South Main district by creating not just a great building [...]

Posted by: Matt SamyciaWood on Thursday, December 17th, 2009

Categories: Articles | No Comments »

Hughes Condon Marler Architects

Considered environments. Spaces revealed. Positioning and rebranding a top architectural firm.

Green burgers

A few months ago, Mac Donald’s launched a new TV campaign in France ‘come as you are’. The campaign itself, created by EuroRSCG, is pretty nice but what really caught my attention was the logo: it has turned green!! Jus [...]

Posted by: Mathilde Salvert on Thursday, July 9th, 2009

Categories: Advertising, Branding, Food, Marketing, Sustainability | No Comments »

Blogs, Mad About Design—already out of date

There’s a new book that’s been published by maomao publications called Blogs, Mad about Design, featuring profiles and screenshots from more than 250 blogs about design-related topics—including this blog. Sort of a compendi [...]

Posted by: Mark Busse on Friday, June 19th, 2009

Categories: Industrial Brand, News, Reading | No Comments »

Spring Newsletter

Things have been buzzing around the office lately but we found some time to do our once a month, once every few months newsletter. Think one part news, a dash of foodists culture, and one big giant bee plus our usual array of inspiration [...]

Posted by: Steve Mynett on Tuesday, May 26th, 2009

Categories: News | No Comments »

Chatwin Engineering Website Launches

One great thing about what we do as brand and interactive designers is the variety of clients and projects we get to work on, each very different needs, goals, and audiences. One day it’s a brand and collateral aimed at investors o [...]

Posted by: Mark Busse on Tuesday, May 26th, 2009

Categories: Articles | No Comments »

For days like today

The Metro newspaper today was wrapped in a full advertisement for Candian Tire – it was selling outdoor furniture. I noticed their tagline “For days like today” but didn’t connect with it. It works I feel on a corpora [...]

Posted by: Matt SamyciaWood on Thursday, May 7th, 2009

Categories: Branding | No Comments »

New Vancouver Convention Centre Identity

Last night I visited the the brand new Vancouver Convention Centre for the first time. While there I took special notice of the convention centre’s new identity and its applications. At first I must admit the logo baffled me a bit [...]

Posted by: Mark Busse on Wednesday, April 29th, 2009

Categories: Branding, Design, Inspiration, Vancouver | 6 Comments »

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