New Saks Fifth Ave Identity by Pentagram

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New Saks Fifth Ave Identity by Pentagram

saks_identity.jpg
From Pentagram’s blog:
A new identity designed by Pentagram for iconic New York retailer Saks Fifth Avenue launches on January 2, 2007. After the jump, partner Michael Bierut describes the process behind the development of an identity with more variations than there are electrons in the known universe.

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